On my research looking for visual contents to manage Google Plus I found interesting contents I didn't know about: A text formatting guide to highlight your contents on that social network. I'm so glad to keep learning new things every day! And of course, here I am telling you all what I've learnt...
Before we go deeper into that infographics I found, let me give you a few bites about the importance of having an active page on Google+. If you have already read a lot a...» Read More
Entertainment and enjoyment are what Facebook users look for when are online in the social network. Then, why not to offer contents as fun as possible to them? Along this post you'll find a few good ideas to apply Gamification to your social strategy
Although I’m about to publish an article with a complete guide to Gamification on Social Media Marketing, I’ve decided to dedicate the last Day of Infographics to these matter due to the importance that...» Read More
Along this second article of the series “Mastering Facebook Advertising”, we’ll see all the steps you need to plan a strategy like a high-level professional would do. So let’s get to work!
The previous post Mastering Facebook Advertising (I) we saw how to create customized audiences for your Facebook ads. It’s a crucial step you’ll need to be done when planning the strategy. From now onwards...» Read More
Digimind is a new social media monitoring tool with a brilliant future. Some of the biggest brands on social networks already use it, like L'Oreal, Sony or Nestle. It's been a pleasure to have the opportunity of trying this software in order to show you how it works, because it is indeed one of the most complete tools I've tried in the field.
Most of the tools I’ve analyzed so far offer good stats about your brand’s mentions, but how many of them also interpret how good the mention is? None, at least as far as I...» Read More